LO 12-1 Describe and evaluate the relationship between strategic management and the role of business in society. LO 12-3 Critically evaluate the relationship between corporate social performance (CSR) and competitive advantage. LO 12-4 Describe the role of corporate governance and evaluate different governance mechanisms. STRATEGY HIGHLIGHT 12.1 • Diversity of GE’s board of directors (17 members) • The separation of CEO/Board Chair duality Due to recent global financial crisis 1–2
