INTISARI Tujuan penelitian ini adalah untuk mengetahui pengaruh kinerja keuangan yang diproksi melalui return on assets, earnings per shares, price earnings ratio terhadap harga saham Perusahaan Rokok yang terdaftar di BEI. Sampel yang digunakan dalam penelitian adalah perusahaan rokok yang berjumlah 3 perusahaan serta Teknik analisa yang digunakan adalah analisa regresi berganda. Hasil pengujian menunjukkan pengaruh variabel return on asset, earning per share dan price earning ratio secara bersama-sama terhadap harga saham perusahaan rokok di Bursa efek Indonesia adalah signifikan dengan nilaikoefisien korelasi sebesar 97,3% yang berarti hubungan antara variabel bebas return on asset, earning per share dan price earning ratio secara bersama-sama terhadap harga saham memiliki hubungan yang erat. Hasil parsial uji secara partial menunjukkan dari 3 variabel yang digunakan model penelitian yaitu return on asset, earning per share dan price earning ratio yang mempunyai pengaruh yang signifikan terhadap harga saham adalah variabel earning per share dan price earning ratio dengan nilai signifikansi yang dihasilkan masing-masing tersebut lebih kecil dari tingkat α = 5%.Hasil pengujian koefisien determinasi parsial variabel earning per share memiliki pengaruh yang dominan terhadap hargasaham. Kata Kunci: rasio kinerja keuangan, harga saham, pengaruh simultan, pengaruh parsial, koefisien determinasi. ABSTRACT The purpose of this research is to find out the influence of financial performance which is proxy through Return on Assets, Earnings per Share, Price Earnings ratio to the cigarette companies‟ share prices which are listed in the Indonesia Stock Exchange. The samples are 3 cigarette companies and multiple regression analysis is the analysis technique is used in this research.The result of research shows that the influence of Return on Assets, Earnings per Share and Price Earnings ratio variab les to the cigarette companies‟ share prices in the Indonesia Stock Exchange is significant. This by the correlation coefficient that is 97.3% is signifi cant correlation or the relationship among independent variables Return on Assets, Earnings per Share and Price Earnings ratio that share price has a strong relationship.The result of partial test that from these 3 variables: Return on Assets, Earnings per Share and Price Earnings ratio, two variables which have significant influence to the share price are Earnings per Share and Price Earnings ratio. This is significant values which are generated by each variable is smaller than α = 5%.The result partial determination coefficient that the earnings per share this variable has dominant influence to the share price. Keywords: financial performance ratio, share price, simultaneous influence, partial influence, determination coefficient