xvi DAFTAR GAMBAR GAMBAR 1.1 Logo PT. Cipta Master Perkasa

DAFTAR GAMBAR
GAMBAR 1.1 Logo PT. Cipta Master Perkasa ............................................................ 2
GAMBAR 1.2 Perbandingan Pertumbuhan Produksi IMK Provinsi Jawa Barat dan
Nasional ......................................................................................................................... 3
GAMBAR 1.3 Pertumbuhan Produksi IMK Triwulan II .............................................. 4
GAMBAR 1.4 Data Penjualan PT. Cipta Master Perkasa Tahun 2014 ........................ 6
GAMBAR 2.1 Bauran Pemasaran ............................................................................. 15
GAMBAR 2.2 Komponen Produk ............................................................................ 16
GAMBAR 2.3 Kerangka Pemikiran ................................................................................ 37
GAMBAR 3.1 Macam-Macam Teknik Pengumpulan Data ..................................... 40
GAMBAR 3.2 Triangulasi Teknik ................................................................................... 43
GAMBAR 3.3 Tahapan Penelitian ............................................................................ 44
GAMBAR 3.4 Uji Keabsahan .......................................................................................... 47
GAMBAR 4.1 Produk PT. Cipta Master Perkasa .......................................................... 57
GAMBAR 4.2 Ruang Produksi PT. Cipta Master Perkasa .......................................... 58
GAMBAR 43 Packaging ................................................................................................... 59
GAMBAR 4.4 Merek ISbath ............................................................................................ 60
GAMBAR 4.5 Saluran distribusi Tidak Langsung ........................................................ 63
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