daftar pustaka - Widyatama Repository

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DAFTAR PUSTAKA
Aaker, David. A., 2006 Strategic Market Management. 7th ed. John Willey &
Sons, Inc. New York
Buchari, Alma, 2008., Manajemen Pemasaran dan Pemasaran Jasa, Bandung,
Alfabeta.
Hermawan, Asep. 2006., Penelitian Bisnis Paradigma Kuantitatif, Jakarta:
Gramedia Widiasarana Indonesia
Husein Umar, 2006., Riset Pemasaran Dan Perilaku Konsumen, Jakarta: PT.
Gramedia Pustaka Utama.
Husein Umar, 2003., Metode Riset Bisnis. Jakarta: Penerbit PT. Gramedia Pustaka
Utama.
Jain, Sanjay K 2008., A Dimension-Specific Assessment of Service Quality and Its
Relationship with Customer Satisfaction and Behavioral Intentions in
Fast-Food Restaurants. p. 13
Jay
Kandampully,Connie Mok,Beverley Sparks. 2008.
management in hospitality, tourism, and leisure
Service
quality
Kartajaya, Hermawan. 2009., Marketing 3.0 From Products To Customer To The
Human Spirit.
Kotler, Philip, dan Keller (2009). Marketing Management, Thirteen Edition New
Jersey: Prentice Hall
Kriyantono, 2006:160 rumus sample Yamame.
Lovelock, Christopher, dan Lauren W diterjemahkan oleh Mario Samosir. 2007.,
Manajemen Pemasaran Jasa. Jakarta:Indeks.
Lovelock, HI Christopher. 2009., Service Marketing. Prentice Hall International,
Inc. London
Mohamad, Nazir., 2006,. Metode Penelitian. Jakarta: Ghalia Indonesia.
Naresh, K Maholtra, 2005., Riset Pemasaran, Jakarta : PT. Indeks.
Parasuraman, A., Zeithaml, V.A.,& Berry, L.L. 2007., Reassessment of
Expectations as a Comparison Standard in Measuring Service Quality:
Implications for Future Research. Journal of Marketing.
142
143
Sugiyono, 2007., Metode Penelitian Bisnis, CV Alfabeta, Bandung
Sugiyono, 2008., Metode Penelitian Bisnis, CV Alfabeta, Bandung
Suharsimi, Arikunto, 2006., Prosedur Penelitian Suatu Pendekatan Praktek,
Jakarta, Rineka Cipta.
Suharsimi, Arikunto, 2006., Manajemen Pemasaran Edisi Kesebelas Jilid 2.
Jakarta: PT. INDEKS Kelompok Gramedia.
Tjiptono, Fandy, 2007., Pemasaran Jasa, Banyumedia Publishing. Malang Jawa
Timur
Tjiptono, Fandy, Gregorius Chandra, Dadi Adriana 2008., Pemasaran Stratejik.
Yogyakarta: Andi
Valarie A. Zeithaml & Mary Jo Bitner. 2008., Service Marketing. The McGraw
Hill Companies, Inc.
Zethaml, Valarie, Mary Jo Bitner, Dwayne D. Gremler. 2006., Service Marketing.
McGraw-Hill International Edition.
Zethaml, Valarie, Mary Jo Bitner, Dwayne D. Gremler. 2013., Service Marketing.
McGraw-Hill International Edition.
DATABASE :
BPS dan Kementrian Budaya dan Pariwisata (2013)
Dinas Kebudayaan dan Pariwisata Jawa Barat (2013)
Dinas Kebudayaan dan Pariwisata Kota Bandung (2013)
Database 9’SQUARE Bar & Resto Bandung (2013)
143
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